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4.12.12 - Bridging the Great Divide - Innovations in Intelligent Multi-Channel DM

Bridging the Great Digital Divide: Innovations in Intelligent Multi-Channel Direct Marketing.
An industry event sponsored by Hewlett Packard, HKDMA and Hong Kong Post to showcase the most exciting developments in intelligent marketing today. Guest speakers from Israel, U.S. and Singapore shared award-winning case studies and insights on the power of intelligent DM to drive spectacular ROI in multi-channel campaigns.

(Above) Mr. Rafi Albo Creative Director & Founder SEGMARKETING Israel. Providing an insight of 'Winning Cross-Media Campaigns that Customers Can’t Ignore'

(Above) Ms. Pat McGrew - Production Mail Evangelist, HP US sharing her thoughts on 'The Power of Innovation: Winning Success Stories from Around the World'

(Above) Mr. John Currie Global Business Director - CTPS DIGIPRINTS. Sharing his thoughts on 'The Power of Technology to Revolutionize Print Today'.

Welcome to CTPS.

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World class printing

Established in 1964, CTPS has developed a reputation as being one of the most progressive and reliable print services in China.

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CTPS continues to evolve by providing book printing solutions fitting Publishing pursuance of short runs and rapid replenishment practices. Investment in upgrading traditional print platform coupled with embracing 4 colour Digital Book production puts CTPS ahead of regional industry counterparts. Service falls with China Top 100 Book Printer Category rating.

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Leaders in Digital Printing.

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First in Asia

The first HP T300 IHPS line installation in China. This includes an integrated soft cover book binding line and second line is coming soon.

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CTPS’ choice of HP digital investment based upon successful installations in US and Europe. Publishing sectors fast adoption of the technology over analogue offset processes.

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Environmental Savings

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Less paper wastage

Digital printing significantly reduces paper waste and the process is more environmentally friendly.

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Minimised use of harmful solvents and non plate requirements assist on our goals in achieving a ‘greener’ print environment. 

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